Sara Beard & Joelle Ray with models
April 16, 2012 (NEW YORK CITY) – Joelle Ray, owner of Samuel Cole Salon and Master Stylist, Sara Beard recently attended a Fashion Runway Workshop taught by ORIBE editorial genius, Ramona Eschbach in New York City. The intensive, hands-on class was by invitation only. Ray and Beard added to their knowledge of the ins and outs of working backstage at fashion week with demonstrations from Eschbach on looks from recent catwalk shows. They, then, recreated these looks with coaching from Eschbach.
“I’ve worked with Ramona before for Paris Fashion week on the Damir Doma show. She is amazing, talented, and a great source of inspiration. I feel so lucky to have great mentors and friends,” said Ray.
Born and raised in California, Eschbach moved to New York in 1998 and spent the next 10 years working and living in NYC. She started out training at Bumble & bumble as a stylist and instructor, then moved on to freelancing in 2002, assisting Eugene Soulieman in Europe and New York. She has since worked with magazines, such as Dazed and Confused, i-D, MIXTE, V, VMan, 10 Men, Lula, MUSE, Numero Tokyo, and German, Portuguese, and Turkish Vogue. She has collaborated with a strong roster of photographers on both editorial and commercial projects, including Serge Leblon, Peter Lindbergh, Jason Nocito, Josh Olins, Sophie Delaporte, David Roemer, and Carlotta Manaigo among others.
Eschbach has also keyed shows during fashion week for the last 4 years, including Tim Hamilton, Rachel Comey, Matthew Ames, and Rad Hourani in NY, and Damir Doma and Christophe Lemaire in Paris. Occasionally, she works with celebrities who include Demi Moore, Charlotte Gainsbourg, Mary-Kate Olsen, Luduvine Sagnier, and Elletra Rosellini.
In 2008 Eschbach relocated to Paris to expand herself creatively and professionally, but continues to work in NY and LA. Most recently, she has partnered with ORIBE Hair Care as a brand ambassador for the company. She is currently represented at Artlist in Paris and NY.